Privacy Policy

Effective Date: July 28, 2026

1. Introduction

This Privacy Policy describes how Vmeus LLC ("the Company," "the operator") collects, uses, and shares information in connection with this website, westplumberpros.com ("the Site"). By accessing or using the Site, visitors acknowledge and agree to the data practices described below. If any visitor does not agree, that visitor should discontinue use of the Site immediately.

2. Information the Site Collects

A. Information Provided Through Phone Calls. When a visitor dials the telephone number displayed on the Site, the Company or its call-tracking service providers may collect the caller's telephone number, the date, time, and duration of the call, and the general geographic area derived from the area code or call-routing metadata.

B. Automatically Collected Technical Data. Each time the Site is accessed, the hosting infrastructure and analytics tools automatically collect certain technical information, including: Internet Protocol (IP) address; browser type and version; operating system; referring and exit URLs; pages viewed and time spent on each; device type; and other standard server-log and analytics data.

C. Cookies and Tracking Technologies. The Site uses cookies, web beacons, tracking pixels, and similar technologies to measure traffic patterns, understand visitor behavior, attribute visits to advertising sources, and improve Site performance. Visitors may configure their browser to refuse cookies; however, certain Site features may not function as intended if cookies are disabled.

3. Google Analytics

The Site uses Google Analytics, a web analytics service provided by Google LLC. Google Analytics places cookies on visitor devices and reports Site-traffic statistics to the Company. Data generated by these cookies is transmitted to and stored by Google on servers that may be located in the United States or other countries. Google's privacy practices are described at https://policies.google.com/privacy. Visitors may opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on available at https://tools.google.com/dlpage/gaoptout.

4. Call Recording Notice

Calls to the telephone number listed on the Site may be monitored and recorded for quality assurance, training, and compliance purposes. By placing a call to this number, callers consent to such monitoring and recording. Call recordings may be accessible to Vmeus LLC and its authorized service providers.

5. Call-Tracking and Dynamic Number Insertion

The Site may use dynamic number insertion (DNI) technology, which displays different telephone numbers to different visitors based on traffic source or referral channel. The Company's call-tracking service providers may collect data regarding call origin, duration, and disposition in connection with this technology.

6. How the Company Uses Information

Vmeus LLC uses collected information for the following purposes:

• To operate, maintain, and improve the Site and related services;
• To connect callers with independent plumbing contractors in the caller's area;
• To measure, analyze, and report on Site traffic and advertising performance;
• To detect, investigate, and prevent fraudulent activity, abuse, and security incidents;
• To comply with applicable legal obligations; and
• To communicate with individuals who have contacted the Company through the Site.

7. Sharing of Information

Vmeus LLC does not sell personal information for monetary consideration. The Company may share information in the following limited circumstances:

• Service Providers. The Company shares information with third-party service providers (including web-hosting companies, analytics providers, call-tracking companies, and fraud-prevention services) that process information on its behalf under confidentiality agreements;
• Independent Contractors. The Company may share caller information (such as phone number and service area) with independent licensed plumbing contractors for the purpose of fulfilling service requests initiated via the Site;
• Legal Requirements. The Company may disclose information to law enforcement agencies, government authorities, or other third parties when required by law, regulation, or legal process, or when the Company reasonably believes disclosure is necessary to protect the rights, property, or safety of the Company, Site visitors, or the public;
• Business Transfers. In the event of a merger, acquisition, reorganization, or sale of all or substantially all of the Company's assets, visitor information may be transferred as part of that transaction.

8. Data Retention

The Company retains personal information for as long as reasonably necessary to fulfill the purposes for which it was collected, to comply with applicable legal or regulatory obligations, or to resolve disputes. Call recordings are typically retained for no longer than thirty-six (36) months unless a longer retention period is required or permitted by law.

9. California Privacy Rights (CCPA / CPRA)

California residents have specific rights under the California Consumer Privacy Act as amended by the California Privacy Rights Act (together, "CCPA/CPRA"), including the following:

• Right to Know. The right to request disclosure of the categories and specific pieces of personal information the Company has collected, the purposes for which it is used, and the categories of third parties with whom it is shared;
• Right to Delete. The right to request deletion of personal information the Company holds, subject to certain exceptions;
• Right to Correct. The right to request correction of inaccurate personal information;
• Right to Opt Out. The right to opt out of the sale or sharing of personal information. To exercise this right, visit Do Not Sell or Share My Personal Information;
• Right to Limit. The right to limit the use and disclosure of sensitive personal information to certain permitted purposes;
• Right of Non-Discrimination. The right not to receive discriminatory treatment for exercising any privacy right under the CCPA/CPRA.

To exercise these rights, contact the Company using the information in Section 12 below.

10. Children's Privacy

The Site is not directed to children under the age of thirteen (13), and the Company does not knowingly collect personal information from children. If a parent or guardian believes that a child under 13 has submitted personal information through the Site, that person should contact the Company so the information can be reviewed and deleted.

11. Third-Party Websites

The Site may contain links to third-party websites. The Company has no control over, and assumes no responsibility for, the content or privacy practices of any linked site. Visitors are encouraged to review the privacy policies of any third-party site before providing personal information.

12. Changes to This Privacy Policy

Vmeus LLC reserves the right to modify this Privacy Policy at any time. Any material changes will be posted at this page with an updated effective date. Continued use of the Site following the posting of any change constitutes acceptance of the updated policy.